Nike - My Time is Now
Large screen graphics
Client - Nike
Agency - Intro Partnership
My Role - 3D Motion Graphics artist
This collection of films feature a total of 7 of football’s biggest names and 4 multi-athlete groups from across Europe, including a mammoth 33-player group.
Working alongside the team at Intro animated still images from Nike’s Summer 2012 My Time Is Now brand campaign to create films conveying each athlete’s “hunger
through a lens of impatience”.
My role as part of the 3D & 2D animation team was to create explosive and fluid loops, with the players smashing through the screen in slow motion – the essence of Nike’s Breaking Through creative
Every video required each artist to fully plan the shoot in detail, as the videos had to be adapted for use on large LED event screens both portrait and landscape, web banners, video adverts and high resolution stills.
